419 Ways to Make Money: Ankara Accessory Making at St Colors A School
Meet Stephanie Obi
My name is Stephanie and I’m a teacher. I teach people around
the topic of businesses. I’ve not always been a teacher; I started with several
accessory businesses. I used to do beads
accessory, wires and most recently ankara accessory. I decided to teach people
how to make Ankara accessory and how to manage the business so they don’t make
the mistake I made when I first started.
Read more on Stephanie Obi here: http://www.stephanieobi.com/about-stephanie/
How I started
Ankara accessory is very easy to start. You can start with
little or nothing. I started with pieces.
I went to my tailor and asked for pieces left over from clothe material
used. I didn’t use a machine when I
started, I used my hand.
I stumbled on Ankara accessory making. I learnt by trial and error. I had a t-shirt
line and I made Ankara broach and attached to my t-shirts to make it unique and
more attractive. People just kept asking
for the broach instead of the t-shirts. Then I started selling the broach, in
lots of numbers. They also kept asking for other accessories like earring, bags,
necklaces and likes. And that was how my Ankara accessory business started.
St Colours A School
I was making accessories for years and I decided to start
training other people. I started
training and got lots of requests from people outside Lagos. They were very
interested in learning how to make Ankara accessory but they couldn’t attend
because of the distance. So I created an
online school. St Colours a school is an online school where you can learn to
make Ankara accessory from wherever you are. St Colours is strictly online.
Courses on St Colours
We have different courses, they are:
·
Ankara
accessories: bangles, earrings and necklaces
·
Ankara
bags
·
Ankara
slippers
·
Ankara
Boxes
Each of these courses cost N15, 750
What’s required to start an
Ankara Accessory Training with St Colours?
All you need to start is access to the internet. You watch the video and learn how to. At St Colours a school we focus on making
learning easy. We encourage students to
start small and focus on using what they have for now.
The ‘Business’ of Ankara
Accessory Making
The most important thing you need to be clear about when you
start a business is who needs what you are selling and what problem you are
solving. If you don’t know what problem
you are solving for people, you will struggle in business. It’s not just about learning a skill; you
need to understand the problem you want to solve. It’s not only about going out to market your
business to people. You need to have the
mindset that as a business person, you are a problem solver. You need to find out what kind of people like
and want to wear Ankara accessory. For
example, people who travel abroad want it because it’s a unique African gift
and they want to take it to their friends overseas.
Also, marketing is the most important skill in business and
it is highly required in your ankara accessory business. When you are marketing, market like you are there
to solve the person’s problems. You are doing them a favor really. This mindset changed my approach towards
marketing.
Don’t Just Sell to Your Customers,
but Satisfy Them
The best thing you can do for yourself is to know your
customer very well. Know the problem you
are solving for them. Know why they are
buying your product. Understand what it
is they need, so you can give value added services. When you do this you will be distinguished and
appreciated by your customer.
For me I do this because I want to serve. So I don’t find it
difficult to go out of my way to make my customer happy.
You should do a business because of these three things: out
of love, because you want to solve a problem and because you have a strong urge
to create a difference. These are the things that help you keep the drive. If you
don’t have all these, then go get a job.
What Motivates and Drives
Me.
I have evolved. I’m not the same person that I was when I started
the business. At a time I just wanted to create things. I loved (and still do) to
make things and I found fulfillment when people are happy with the accessory I
made and they come back to me really excited and showing their appreciation. That
used to be my drive. After some years, I decided to help other people achieve
what I have been able to achieve. And
that became my motivation. In Lagos,
there is a lot of exposure and opportunities unlike some other parts of Nigeria
where people there don’t have such opportunities. Most of my students come from these areas. My
drive now is to help people who want to learn and don’t have the means and
resources to.
Stephanie Obi: Professional Bio
Stephanie
is the CEO of ST Hub Limited, an online education company that teaches
entrepreneurship and technology skills in a fun and engaging manner.
She is
passionate about helping people start businesses and helping organizations
leverage on technology to achieve their growth objectives. Her mission is to
help you live a happier and more empowered life.
She is
an MBA with a First Class degree in Computer Science, and brings all the
experiences she has gathered at her fashion accessories business, ST Colours,
Ericsson, The Tony Elumelu Foundation and L’Oreal, to create relevant training
programs that help people succeed in business.
Culled from: http://www.stephanieobi.com
Websites:
For Ankara accessory training: www.stcoloursaschool.com
For Business advice and development: www.stephanieobi.com
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